Sloan, the world's leader in water and plumbing innovations.
This was a long-term client with a historic brand and over a century of reputation. The goal was to modernize and expand the brand while making the world of plumbing feel exciting and innovative. Every design asset needed to reflect the brand’s personality, engage users, and support marketing objectives across internal and external channels.
We started by reviewing the historic plumbing brand and identifying opportunities to modernize its look and feel. Our goal was to translate the historic brand into exciting new marketing assets.
We translated the brand into modern marketing assets across web, print, and digital. This included creating campaign materials, product ads, and concepts for renderings and imagery that clearly communicate functionality and value. We also developed app interfaces and promotional and tutorial videos to make the brand accessible and engaging for users.
We focused on building assets that were sustainable and scalable. Every design, from templates to imagery to multimedia content, was made to ensure the client could continue producing consistent, high-quality materials while keeping the brand fresh and innovative.
The long term collaboration delivered a full set of marketing assets that continue to drive results today. Marketing efforts were recognized with industry awards and the brand is positioned for continued growth.
Break through digital noise with a creative partnership that delivers real, measurable results for your organization.
